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A letter from our CEO on the future of Shared Ownership.
Listings

Fill homes faster, with less admin.

Stairpay manages every new home, applicant, and eligibility check in one place — so your team moves from launch to first key without losing days to spreadsheets and inboxes.

Listings — sample listing record in Stairpay

Sell SO homes faster

Single record syndicated everywhere, with case management to legal completion. Fewer handoffs, fewer dropouts, shorter time from launch to keys-handover.

Save on admin time

Multi-portal exposure (Zoopla, Rightmove, Share to Buy, your own microsite) from one record means a wider funnel and fewer mis-eligible applicants reaching reservation.

One auditable record per home

Listing, applicant, eligibility checks, offer, solicitor, completion all stitched to a single SO unit. Regulator and lender requests answered in minutes.

List once, sell everywhere

Push a Shared Ownership listing to Rightmove, Zoopla, Share to Buy, and the Housing Association's own website from a single record in Stairpay. Update once, propagate everywhere.

When a development goes live, Stairpay creates the listing record once. Each portal pulls from that record, so a price change, status update, or new photo set updates everywhere within minutes. Health checks flag any portal where syndication has drifted, before a buyer sees a stale listing.

Cut listing admin

One record, four portals, zero re-keying. Listings teams stop spending Mondays updating Rightmove and Zoopla one by one.

Catch drift before buyers do

Automatic health checks surface listings that have gone stale on any portal — so you find them, not the buyer who turns up to view a reserved home.

Eligibility, identity, and AML — handled before reservation

Configure the eligibility rules for each scheme and Stairpay runs them automatically the moment an applicant enquires — local connection, income caps, first-time buyer status, military priority. Identity verification and AML checks run through Thirdfort as part of the same flow, so by the time an applicant reaches reservation, the compliance work is already on file.

Eligibility rules

  • Local connection
  • Household income caps (£80k / £90k London)
  • First-time buyer status
  • Existing homeowner status
  • Military priority
  • Custom Housing Association-defined rules

Verification & compliance

  • Identity verification
  • AML via Thirdfort
  • Sanctions and PEP screening
  • Document capture and storage
  • Audit trail per applicant
  • Re-verification on case events

One case, every party, no chasing

A Shared Ownership case touches the Housing Association sales team, two solicitors, a broker, a surveyor, and the buyer. Stairpay gives all of them access to the same case record — each seeing what they need, contributing what they own — and chases automatically when anyone falls behind.

  1. 1

    Reservation lands

    Case opens with milestones pre-populated for the scheme type (new build, resale, staircasing).

  2. 2

    Parties join

    Solicitors, broker, surveyor, and buyer get role-scoped access via secure links — no new accounts, no portal sprawl.

  3. 3

    SLAs run in the background

    Each milestone has a configurable SLA timer (e.g. "memo of sale to solicitor instruction: 5 working days").

  4. 4

    Stairpay chases

    When a party is approaching or past SLA, automated reminders go out by email or SMS — to that party, not your team.

  5. 5

    Exceptions surface

    Cases stuck on the same milestone for too long appear on the sales manager's dashboard, so human intervention happens once it's actually needed.

Sales velocity reporting, built for Shared Ownership

A generic CRM tells your Head of Sales which sites are converting. Stairpay also tells them which share percentages are selling, which marketing sources produce reservations that actually complete, and the staircasing pipeline value sitting inside the initial sales cohort.

Reallocate marketing spend with confidence

Attribution from enquiry source through to legal completion — not just lead volume. Cut the channels producing tyre-kickers, double down on the ones producing buyers.

See the future revenue inside today's sales

Every initial sale is a future staircasing event. Stairpay surfaces the projected staircasing value of each scheme's resident base, so finance can model real numbers, not assumptions.

The Shared Ownership platform that does everything.

See Listings in your workflow.